How To Give Your Injection Molding Products A Unique Touch

September 23, 2024

Let's take a look into the world of injection molding and discuss how we can help your products capture consumer attention. We'll start with the basics.

What Is Injection Molding?

Basically, it's exactly what it sounds like­–the process of injecting a melted substance into a mold to obtain the desired shape. To give a simplified example, when you pour cake mix into a cupcake tin, that's the same basic principle.

Injection molding has many applications such as:

  • Automotive Parts
  • Medical Equipment
  • Consumer Products
  • Packaging
  • Toys and Games
  • Lawn/Garden Equipment
  • Appliance Components
  • Computers
  • Electronics
  • Telecommunications Devices
  • And Many Others

How To Set Your Products Apart From The Rest?

  • There are things you can do to make your products stand out. Some things that help make these products more appealing include:
  • The Finish– Adding a unique and appealing finish to the product makes it appear high-quality and better than the competition.
  • Added Detail– Embossing and/or etching the surface gives the product raised details and raises the value in the mind of the consumer.
  • Integrated Decorating– When a decorative detail is added before the injection process to integrate a design element into the finished product.



At Bennett Plastics, we work with our customers to ensure that every product is unique in more ways than one. Beautiful design and flawless execution is what we strive for when we work on a product.

Why Do These Things Matter?

There are many products available to consumers, and they're always looking to find one that's different from the rest. Features like those mentioned above are the kinds of things that attract attention and hint that your product is better. If you can make the consumer look at your product and think that it's clearly better, either in quality or aesthetics, then you have their attention.

Why Work With Bennett Plastics?

Bennett Plastics has been a family business for three generations, so you can trust that we know what we're doing. We're committed to providing attentive customer service, competitive pricing, and flawless products. When you work with us you get a family of experts in custom plastics, injection molding, product design and development, rapid prototyping, mold making and modification, warehousing and fulfillment, and value add and finishing. Contact us today to discuss your needs and how we can help!

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